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ENJAY was founded in 2021 in Egypt to encourage free spirit, confidence, and the beauty of simplicity. ENJAY designs take a relaxed and effortless approach to fashion and offer comfortable, versatile, and easy-to-wear silhouettes, with a special attention to detail in achieving the most flattering fit.

The label was created by two sisters who share a vision to celebrate life’s simple pleasures through wearable designs. They are hands-on in every aspect, from designing the collections to sourcing fabrics and overseeing production. With a strong commitment to sustainability and ethical practices, ENJAY uses eco-friendly production methods that have minimal impact on the environment. The brand also uses recycled materials, employs local workers, and sources local fabrics to support the Egyptian community and celebrate the country’s beauty and quality.

ENJAY offers a diverse range of looks that cater to different styles and preferences. Whether you’re looking to dress-to-impress on an evening out, have a cute & comfy night in, or effortlessly turn heads on the beach, ENJAY seeks to bring out the confidence in every wearer.

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